Facebook Marketing Top 10 Questions and Answers During Facebook Marketing
Facebook Marketing
Run
Facebook ads but can't get rich?
Rich is coming but not getting the desired order?
Then this post is for you.
In the last few years, many small businesses have sprung
up centered on Facebook pages. Unpleasant though it is true that most boost or
ad runs are done through third party agencies. But whether you boost Facebook
ads yourself or through third parties, you need to know the basic Facebook
marketing policy and Facebook's algorithms. Otherwise, you will see that you
have spent money but you are not getting good reach or sales. Or even if you
get rich, you are not getting sales.
There can be many reasons for not getting rich or order
on Facebook. Before running an ad, you must know some basic things. It is not
at all correct that the order will come with a boom. I hope you will get good
results if you can run the ad by following the rules and regulations of
Facebook or the algorithms of Facebook by applying your strategy and
intelligence.
Let's know the answer to 10 questions about Facebook Marketing,
The main part of social media marketing.
Question 01. How do I set the target audience correctly?
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Targeted Audience Settings Wizard |
You must know that not everyone will buy all the products
or you will not market yourself to everyone. Then of course there is a category
of buyers who want to buy your product or you also want to find that buyer. For
example, I assume your product is Punjabi. Now let's see how to set a target
customer-
Location: Which area will
show Ads Facebook customers? Suppose you just select New-york, then Facebook
will only show ads to the people of Dhaka.
Age: What is the age of your customer i.e. what age can
your Shirt-pants buy customers? I assume your Punjabi's are very gorgeous which
only young people will like. Then you can set the age to 18-45 years. Gender-Shirt-pants are definitely for boys, so here you
will select the only Male. Many may say that girls can buy gifts. But if you
select Male + Female, you will make a big mistake. This is because the
conversion rate for boys will be much higher but the conversion rate for girls
will be lower. As a result, it is safe to say that the amount of money you
spend on targeting females is unlikely to come up.
Interest: You have to be quite prudent here to find out
who can read your Punjabi? I have already said that you are targeting the
Punjabi youth. In that case, you can pay interest to various fashion brands that sell Punjabi such as Anjans. Also, you can select different varsity, then the
varsity students or those who have liked the page on the feed will show ads.
Include: Since your Punjabi
is for boys, you can select men's dress at Include.
Exclude: Exclude those you
do not want to show AIDS. For example, you can exclude those who have already
purchased products. Many people exclude All Page Admins again. So that the
admin of another page can't see your Facebook ad and report.
Question 02. What is the sales funnel of Facebook marketing?
If you want to know about Facebook marketing, there is no
option to know about the sales funnel. This sales funnel is called the AIDA
model. Where is presented how an audience becomes a customer. Full AIDA
(Awareness, Interest, Desire & Action)
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AIDA Model Sales Funnel |
Awareness: First you need to
get the customer's attention. You can easily grab the attention of customers
through beautiful posts and smooth presentation. As a result, the customer is
aware of your product or service.
Interest: If the attention
of the audience is attracted, then the process of Facebook making him visit your
Facebook page or website is interesting. As a result of the interest of the
audience, he will visit your Facebook page, YouTube channel, or website. This
will create an interest in purchasing goods or services.
Desire: At this stage, the audience is interested in buying
the product or service, but can not be sure whether to buy. She reviews the
product or collects the necessary information about the product and tries to find
the best offer. Ads at this stage help the audience to overcome indecision.
Action: Action is the last step in turning an audience into
a customer. In this case, the call to action buttons of Facebook is used, such
as Book Now, Download, Shop, Contract, etc. Using these buttons, an audience
executes an order and becomes a buyer.
Question 03. How can I get an idea about my competitor on Facebook?
Want to spy on your competitors (Competitor Business)?
Competitors want to know-
- Which ads are running on the page right now?
- Which category of ads is running right now?
- How is the response to AIDS at the moment?
- Which products are being promoted at the moment?
- How many ads are running at the moment?
Facebook Ads Library(Insert Link)
Enter this link to enter the name of your competitor's
page and get information about their Facebook ad. According to him, you can
also decide from their ads what kind of ads you should run now.
Question 04. Is it right to copy other people's content and run a Facebook ad?
Running a Facebook ad by copying other people's content
should not be done at all. If you look at the ads of big organizations, you
will see that they never copy paste and post. Although Facebook does not follow
the copyright issue as strictly as Google or YouTube. Copying photos and videos
on Facebook cause copyright issues, which is not the case with text. But if you
run the ad with copy-paste content, there can be some problems-
- If the audience finds the original content, they will think you are fake and lose the acceptance of your business.
- The content you are copying can be reported on your ad or page.
Question 05. At what time should Facebook ad run?
Run Facebook ads when users are more active on Facebook.
When running an ad on Facebook, you have to keep in mind whether your clients
are consumers or traders. If your client is mango or consumer, you can run the ad
from 6 pm to 10 pm. You will also get good results by running Ed on holidays.
Because at this time consumers are more active on Facebook.
If your clients are traders, it means you do B2B
business, then the ad should run between 10 am and 4 pm, because it is
officially time. And B2B business ads should run on the day of closure. Apart
from Ed, if you can do normal posts on Facebook at this time, Rich will get
better.
Question 06. What kind of post should be boosted?
Of course, those posts should be boosted that the organic
richness of the post is more, i.e. the available richness without spending
money is called organic richness. This means you have to post first to see how
rich the post is. If the post is rich, he can boost the post. This is because
Facebook wants its users to get more of their favorite posts. So the richer the
post that the users like the more Facebook make it.
Question 07. What is the text overlay rule of Facebook and is it necessary to follow 20% text rules in the image?
Facebook's Text Overlay Rules are that when you boost a
post, no more than 20% of the text or text can be in the image of that post. If
you have more than 20% text, you will not get much rich by boosting the post.
In other words, if you do not follow these rules, it is your loss.
Many people argue that if there is more text in the
image, more information can be given. You have to give information in the text
of the post but not in the text of the image. Remember that you will not get
anything good by going outside the rules of Facebook.
If you want to know if the text in the image of Facebook
is correct, click -
Facebook Text Overlay (Insert Link)
Question 08. According to the policy of Facebook, what kind of Facebook ad should not be run?
There are some restrictions on Facebook's policies:
alcohol, gambling, lotteries, bitcoin or cryptocurrency, pornography or adult
content, subscription policy (monthly or yearly), multilevel Facebook marketing (such as
Destiny), weapons The subject goes against the community standard of Facebook
and so on.
Question 09. Apart from boost, what kind of post should be done regularly?
If you always post the same type, you will not get rich.
Post different at different times and bring variety to the post. Your posts
should be such that the audience gets a chance to discuss it. Remember that the
more audience involvement in a post, the richer it will be and the more organic
likes the page will have.
Question 10. What is meant by pixels of Facebook?
Facebook Pixel is a code that, when placed on your
website, will give you some important information about your website visitors.
Note that this information will not contain any audience names. However, you
will get some information about the behavior of the audience. And you will use
this information to re-target or re-target the audience. To re-target you first
need to create a custom audience from pixel data. As a result, if you create a
similar or similar audience (look like) and run a Facebook ad, that ad is quite
effective.
Facebook Advertising Policy
Finally: It is impossible to
write an article from the beginning to the end of Facebook Ad and Facebook Marketing. We
tried to answer the 10 most important questions. That's why you can read our
other post-Facebook's Algorithm and Social Media Marketing post and you will
get a good idea. And of course, write any questions or comments in our comment
box.